Case Study

Lockers Unlimited

Our Mission and Services

About Lockers Unlimited

At Lockers Unlimited, they specialize in high-quality, durable, and customizable locker solutions for schools, gyms, businesses, and more. With years of industry experience, they’re committed to delivering storage systems that meet each client’s unique needs. Their mission is to provide exceptional products backed by outstanding customer service, ensuring every project is handled with care, efficiency, and precision—solving storage challenges with confidence and reliability.

Project Overview

The Challenge

Before working with Premier Marketing, Lockers Unlimited encountered several challenges with their digital presence:
  • Outdated Website & Limited Functionality: Their previous website lacked essential features for showcasing and customizing locker solutions, making it difficult to manage inventory, handle inquiries, and provide a seamless user experience.
  • User Experience Issues:The site’s navigation and layout were not optimized for lead generation, resulting in missed opportunities and low engagement.
  • Mobile Responsiveness & Performance: The existing site was not fully optimized for mobile users, leading to slow load times and a frustrating browsing experience.

Project Scope

To overcome these challenges, Premier Marketing delivered a full-scale digital transformation for Lockers Unlimited. The team executed a strategic website redesign that elevated the brand’s online presence with clean, intuitive navigation, a fully responsive mobile experience, and robust functionality to support custom locker configurations and streamlined product inquiries. This user-first approach was complemented by targeted SEO and PPC campaigns that drove qualified traffic and boosted search visibility. Together, these efforts significantly increased engagement and positioned Lockers Unlimited as a forward-thinking, customer-focused leader in the storage solutions industry.

Services Provided

Timeframe

January 2025 - Present

Service

Website Design & Development

The redesigned Lockers Unlimited website was built with the user experience in mind, offering easy navigation, mobile responsiveness, and detailed product information. It features high-quality images, intuitive service pages, and a seamless quote request form, making it easier for potential clients to find what they need and take action. The development process also included SEO optimization and fast loading times, helping improve search engine rankings and site traffic. By aligning the website with modern web standards and customer expectations, Lockers Unlimited positioned itself as a forward-thinking, accessible, and customer-focused brand ready to support clients nationwide.
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Service

SEO (Search engine optimization)

In-depth Keyword Research: Conducted exhaustive research to identify high-intent, long-tail keywords relevant to commercial, industrial, and specialized locker solutions (e.g., “gym lockers for sale,” “school locker suppliers,” “steel lockers industrial,” “custom secure storage solutions”).

Technical SEO Optimization:
  • Site Speed Improvement
  • Mobile-First Design
  • Schema Markup & Structured Data
  • XML Sitemaps & Robots.txt
  • On-Page Content Optimization
  • Content Marketing & Thought Leadership
  • Local SEO Optimization
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Digital Marketing Results

By combining these services, Premier Marketing aimed to generate leads and increase the client base, ultimately helping Lockers Unlimited grow their business and succeed in their field.
Warm Leads a Month
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Contacts A Month
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SEO Keywords a Month
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New High DA Backlinks
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Service

PPC

Our team built a results-driven PPC strategy that directly addressed Lockers Unlimited’s challenges and aligned with their growth goals. With increased competition and evolving customer needs, Lockers Unlimited needed to improve visibility, generate high-quality leads, and better communicate their expanded customization offerings.

Goals:
  • Increase website traffic from high-intent users.
  • Generate more quote requests from key verticals (schools, gyms, and commercial properties).
  • Lower cost-per-lead (CPL) while increasing lead quality.
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Improvements
0
Clicks and engagements
0
Avg. cost
$ 0
Optimization score
0 %

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