Case Study

Riverwalk Carolinas

Our Mission and Services

About Riverwalk Carolinas

Riverwalk Carolinas is a 1,008-acre master-planned community in Rock Hill, South Carolina, built on the vision of a sustainable, active outdoor lifestyle. Situated along the scenic Catawba River, Riverwalk is a dynamic blend of residential homes, commercial spaces, and world-class recreational amenities, designed to be a true “live, work, play” destination.

Project Overview

The Challenge

With a diverse mix of residential, commercial, and recreational offerings, Riverwalk needed a unified digital presence to effectively communicate its unique value proposition. The goals were to:

Key Challenges:
  • Create a cohesive brand identity that highlights the seamless integration of living, working, and playing
  • Attract new residents and businesses by showcasing the community’s premium lifestyle and amenities
  • Position Riverwalk as a regional hub for outdoor recreation and hospitality
  • Build a vibrant online community that reflects the real-life connections within the development

Project Scope

By unifying its digital presence, Riverwalk Carolinas successfully positioned itself as the premier “live, work, play” destination in the Carolinas. The new website and targeted marketing efforts have driven increased interest from homebuyers and businesses alike, while the engaging social media content has cultivated a strong sense of community, both online and off.

  • Website Design & Development: We built a new website that serves as a central hub, beautifully showcasing the residential, commercial, and recreational aspects of the community in a single, easy-to-navigate experience.
  • Brand Strategy: We developed a cohesive brand narrative that tells the story of Riverwalk as a destination, not just a neighborhood.
  • Targeted Marketing Campaigns: We launched a series of digital marketing campaigns across social media and search platforms, targeting potential homebuyers, business owners, and visitors.
  • Content & Social Media: We created compelling content that highlights the Riverwalk lifestyle, from the miles of trails and world-class cycling venues to the local shops, restaurants, and community events.

Services Provided

Core Services

Timeframe

March 2025 - Present

Social Media Marketing img

Service

Social Media Marketing

By unifying its digital presence, Riverwalk Carolinas successfully positioned itself as the premier “live, work, play” destination in the Carolinas. The new website and targeted marketing efforts have driven increased interest from homebuyers and businesses alike, while the engaging social media content has cultivated a strong sense of community, both online and off.

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