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Let's start your PPC campaign.

Business Full Address

Access to Google Ads account if you have one
(share with [email protected] & [email protected])

Yes No

Access to Site
(share with [email protected] & [email protected])

Yes No

Access to GA4 & GSC
(share with [email protected] & [email protected])

Yes No

Access to GTM
(share with [email protected] & [email protected])

Yes No

Access to CRM
(If Applicable) (create a user with [email protected] & [email protected])

Yes No

What is your Landing Page URL (If Applicable)

Describe in detail what your business does.

What is your market-dominating position? What makes you stand out?

Why choose your business over the competition?

(File Upload) Do you have any marketing materials we should mimic?

Who are your top 5 competitors locally and also nationally?

What are we selling?

What are your top products\services to be promoted and what is their avg price?
(Keywords that are specific to your industry that may not be common knowledge.)

Which is the most purchased?

Who is your audience?

Where are they located? (Cities or states)

What is the household income of potential clients?

Tell me the segments of the target audience who order this services. For example: males - 55 to 65+ years old don't order that often, etc.

What problems do your audience have? What customer pains are you familiar with?

What is the main decision-making factor in the client's choice of company?

What objections do clients have before ordering your services?

Specify from 5 to 10 keywords, which in your opinion are the most targeted

Specify from 5 to 10 negative-keywords, which in your opinion are the most no targeted

What is your budget for advertising campaigns?

What is the cap price per lead for you?

What region do you plan to run ads in?

Do you have any specials, discounts, offers, promotions, etc. that we can utilize in our ad campaigns?

What is the advertising schedule? For example, Monday through Friday from 8 a.m. to 8 p.m.

Have you advertised a business before and where? (contextual advertising, targeted advertising, offline advertising, blogger advertising)

What results have been achieved?

Are you happy with the results?

Goals to Achieve Together

What is this all for? Define the goals of your promotion that I should be aware of

Are there any particular metrics that you'd like to see more prominent in your reporting?

What results you want get after 1 or 2 month?

Final Confirmation

I have provided ([email protected] ) with editor access to my Google Ads account.

Ready To Send?

Please make any final changes, then submit!

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PPC Questionnaire

Welcome!

About Your Business

What are we selling?

Who is your audience?

Ad Campaign

Goals to Achieve Together

Ready To Send?

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